BlackTwist Threads May 2026 Monthly Report

BLACKTWIST MONTHLY THREADS REPORT

State of Threads — May 2026

Name: Threads Creator Performance Data — May 2026
Creator: BlackTwist
License: https://creativecommons.org/licenses/by/4.0/

A data-driven look at creator growth and engagement

Total Posts

29,060

Total Views

53.0M

Sample Size

341

Creators who met analysis thresholds

Avg Engagement Rate

2.9%

Top Format by Views

Long Form Thread

7,284 avg views per post

Most Engaging Format

Long Post

4.90% avg engagement rate

In May 2026, 341 BlackTwist creators who met minimum analysis thresholds (100+ followers, 1,000+ views) published 29,060 posts, generating nearly 53 million views. Long form threads dominated reach with 7,284 average views per post — more than 8x a short post — while single long posts delivered the highest engagement rate at 4.90%. Posting cadence kept paying off: creators publishing daily (7-10 posts/week) saw the strongest average growth at 22.41%, and those who collected 500+ replies grew at a median rate of 8.24%. Saturday was the highest-reach day with 2,759 average views per post, while Tuesday drove the best engagement rate at 3.91%. Posts with media outperformed text-only posts by 110% on average views (4,166 vs 1,985) and 64% on engagement rate.

Growth Leaderboard

Which creators grew the fastest in May 2026?

Top 10 by Follower Gain

#CreatorGainedTier

@paulagorethh4,128 → 44,436

+40,308

Micro

@jimmy.nicolaides64,472 → 99,554

+35,082

Large

@qorryamanda111,425 → 135,696

+24,271

Large

@xervesjeeves28,236 → 42,911

+14,675

Mid

@parentingwithsystems37,553 → 46,823

+9,270

Mid

@husseinnaji_88,644 → 96,877

+8,233

Large

@chisonarii11,300 → 19,039

+7,739

Mid

@melusi_k3,239 → 10,908

+7,669

Micro

@introverts.intro115,308 → 122,732

+7,424

Large

@herneurospicyclub83,207 → 90,066

+6,859

Large

Top 10 by Growth Rate

Minimum 100 followers at start of month

#CreatorGrowth %Tier

@paulagorethh4,128 → 44,436

976.5%

Micro

@donneshia_marrs2,293 → 8,168

256.2%

Micro

@melusi_k3,239 → 10,908

236.8%

Micro

@sir_greyashton677 → 2,231

229.5%

Nano

@_dedanny_173 → 543

213.9%

Nano

@thebriabanks1,483 → 4,560

207.5%

Micro

@builtat46130 → 331

154.6%

Nano

@promptcraft.lab3,493 → 8,668

148.2%

Micro

@calmcreatorclub1,178 → 2,825

139.8%

Micro

@naryamoon276 → 636

130.4%

Nano

What the fastest growers have in common

The top growers in May leaned heavily into long form threads — the format that averaged 7,284 views per post. @paulagorethh exploded from 4,128 to 44,436 followers (+976%), topping both leaderboards, while @jimmy.nicolaides added 35,082 followers in absolute terms (+54%). Across the 20 fastest absolute growers, roughly three quarters of their posts were multi-post threads, and the most active published 18-40+ posts per week — the highest reach per post came from thread-format content with strong hooks and a consistent posting cadence.

Top Performing Posts

The posts that made the biggest impact in May 2026

@robinsanahkaiLong Post

Apple Notes is not for tasks. Apple Reminders is not for storing ideas. Simple rule: If I need to do something → Reminders If I need to think, write, or save something → Notes If it needs a time block → Calendar Most Apple productivity problems start when these apps are used for the wrong job.

1.3M

1.2K

157

0.11% ERView post →

@robinsanahkaiLong Post

Most people stay on Gmail because Apple Mail feels basic. I thought the same. Then I switched for 30 days. What I actually found: - No ads. Zero. - Clean inbox, no distractions - Remind Me to follow up later - Privacy protection built in Basic is not the same as limited.

898.9K

392

0.06% ERView post →

@parentingwithsystemsLong Form Thread

I heard a dad of 7 explain how he thinks about summer with kids. And I need you to hear this: The best summer memories usually come from repeatable anchors, not elaborate plans. Here’s the 4-part Summer Memory Map:

678.3K

309

129

0.07% ERView post →

@abekai23Long Form Thread

Nabi SAW pernah ditanya. Amalan apa yang paling Allah cintai? Bukan puasa. Bukan sedekah. Bukan haji. Jawapan dia buat para sahabat diam.

591.0K

12.8K

3.8K

122

2.84% ERView post →

@pooravbolarLong Form Thread

15 BORING HABITS THAT WILL MAKE YOU UNRECOGNIZABLE IN 6 MONTHS: 1. Drink water before coffee. Every single morning.

428.9K

768

131

0.21% ERView post →

@pooravbolarLong Form Thread

15 BORING HABITS THAT WILL MAKE YOU UNRECOGNIZABLE IN 6 MONTHS: 1. Drink water before coffee. Every single morning.

404.7K

540

0.16% ERView post →

@husseinnaji_Long Form Thread

I'm a neurodivergent health research advisor with a PhD. Here are 14 life-changing ND accommodations that are stupid-simple but way too underused: 1. Listen to fast music during tasks you want to finish quickly (shopping, cleaning, getting ready, walking to the gym). Your body follows rhythm faster than your mind follows intention.

404.1K

1.9K

162

766

106

0.72% ERView post →

@pooravbolarLong Form Thread

25 BORING HABITS THAT WILL MAKE YOU UNRECOGNIZABLE BY JULY: 1. Drink water before coffee. Your body has been fasting for 8 hours.

372.7K

1.0K

138

0.31% ERView post →

@parentingwithsystemsLong Form Thread

I've been married 5 years. And I need you to hear this. Sexy date nights don't save marriages. Boring weekly syncs with your spouse does. Here's what we do for 30-mins every Sunday:

352.3K

705

0.22% ERView post →

@robinsanahkaiLong Post

I used Gmail for years. Then I tried Apple Mail. Gmail -> smart features, translation, customization Apple Mail -> calm inbox, no ads, privacy Both are good. But my Gmail inbox looked like a Christmas tree. Colors everywhere. Promotions pretending to be emails. Apple Mail feels quiet. And quiet is underrated.

345.0K

286

0.09% ERView post →

Content Format Breakdown

How do long form threads, short posts, and long posts compare?

Average Views by Format

FormatPostsAvg ViewsAvg LikesAvg ER

Long Form Thread3,2077,28441.92.55%

Long Post2,3721,88210.74.90%

Short Post12,89684216.33.23%

Most Views per Post

Long Form Thread

7,284 avg views — 9x more than short posts

Highest Engagement Rate

Long Post

4.90% avg ER — Tight long posts drive interaction

Posting Frequency vs Growth

Does posting more often lead to faster follower growth?

Median Follower Growth by Posting Frequency

FrequencyCreatorsAvg GrowthMedian Growth

1-2/week517.5%1.5%

3-4/week134.3%1.6%

5-6/week2011.2%2.7%

7-10/week (daily)2222.4%3.7%

10+/week (2+/day)9914.3%4.6%

The frequency advantage

Creators posting 10+ times per week (the largest active group at 99 creators) led on median growth at 4.64%, while the daily 7-10/week bucket posted the highest average growth at 22.41% — a steady publishing rhythm continues to compound. Lower-frequency posters (1-2/week) showed a 7.45% average growth skewed by a few outliers, but a flat 1.46% median, reinforcing that consistency outperforms occasional bursts.

Engagement to Growth Pipeline

How does engagement translate into follower growth?

Reply Volume vs Follower Growth

Engagement-to-Views Correlation

Likes-Views

0.401

Strongest correlation

Reposts-Views

0.388

Quotes-Views

0.373

Replies-Views

0.174

Weakest correlation

Engagement Rate vs Views

ER BucketPostsAvg ViewsMedian Views

<1%7,7653,623229

1-3%4,7791,271259

3-5%2,331826152

5-10%2,35788782

10%+1,21737520

Engagement drives growth

Creators who received 500+ total replies in May grew at an average rate of 16.75% (median 8.24%), compared to 6.70% average for those with fewer than 10 replies. Likes showed the strongest correlation with views (0.401), followed by reposts (0.388) — the algorithm rewards content that drives broad reactions, but conversation still maps to sustained follower growth. Posts with less than 1% engagement rate had the highest average views (3,623): the same pattern as prior months — viral content accumulates views far faster than engagement keeps up.

Content Analysis

What content characteristics correlate with better performance?

Content Length vs Average Views

Day of Week Performance

DayPostsAvg ViewsAvg ER

Sunday2,7072,4312.87%

Monday2,3961,7993.65%

Tuesday2,4881,7823.91%

Wednesday2,5621,5883.01%

Thursday2,4922,5263.11%

Friday2,9871,7223.83%

Saturday2,8432,7592.90%

Media vs Text-Only Posts

With Media

693 posts·4,166 avg views·5.30% avg ER·16 avg likes

Text Only

17,782 posts·1,985 avg views·3.23% avg ER·20.1 avg likes

Content insights

Saturday posts led in views with 2,759 average, with Thursday close behind at 2,526 — and Tuesday topped engagement at 3.91%. The 100-199 character range performed best on average reach (2,758 views per post) while the longer 200-500 range hit the highest engagement rate (4.32%). Media posts continued to outperform text-only ones on both views (4,166 vs 1,985, +110%) and engagement (5.30% vs 3.23%) — reinforcing that visual content holds an algorithmic edge on Threads.

Creator Spotlights

Standout creators from different follower tiers

@anchored_teachersBrandon | Mentoring Anchored Teachers

Nano

Followers271 → 583

Growth+312 (115.1%)

Posts110

Total Views183.9K

Avg ER6.23%

@to.live.not.existSam

Micro

Followers3,885 → 6,648

Growth+2,763 (71.1%)

Posts123

Total Views863.0K

Avg ER2.91%

@pooravbolarPoorav Bolar

Mid

Followers18,867 → 23,947

Growth+5,080 (26.9%)

Posts505

Total Views9.8M

Avg ER0.28%

Methodology

How we collected and analyzed the data

Sample

348 Threads accounts with at least one published post between May 1-31, 2026, and 2,223 accounts with follower snapshots tracked across the month. All accounts are users of BlackTwist, a Threads analytics and management tool. This is not a random sample of all Threads creators — results reflect the behavior and performance of BlackTwist users specifically.

Definitions

Engagement Rate: (likes + replies + reposts + quotes) / views
Short Post: Single post under 250 characters
Long Post: Single post of 250+ characters
Long Form Thread: Multiple connected posts
Nano: Under 1,000 followers
Micro: 1,000 - 10,000 followers
Mid: 10,000 - 50,000 followers
Large: 50,000+ followers

Minimum Thresholds

Growth rate rankings require a minimum of 100 followers at the start of the month. Engagement rate post rankings require a minimum of 1,000 views.

Caveats

This data represents BlackTwist users only and may not reflect broader Threads trends. View counts and engagement metrics are cumulative snapshots and may include engagement from after May 31. Correlation values are Pearson coefficients and do not imply causation.

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Threads Monthly Report by BlackTwistData collected May 1-31, 2026

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