BlackTwist Threads August 2026 Monthly Report

BLACKTWIST MONTHLY THREADS REPORT

State of Threads — August 2026

Name: Threads Creator Performance Data — August 2026
Creator: BlackTwist
License: https://creativecommons.org/licenses/by/4.0/

A data-driven look at creator growth and engagement

Total Posts

145,042

Total Views

405.6M

Sample Size

541

Creator accounts with tracked post analytics

Avg Engagement Rate

1.8%

Top Format by Views

Long Form Thread

13,486 avg views per post

Most Engaging Format

Short Post

6.21% avg engagement rate

In August 2026, 541 BlackTwist creator accounts with tracked analytics published 145,042 posts, generating more than 406 million views, up from July's 139,350 posts. Long form threads dominated reach with 13,486 average views per post, more than 17x a short post, but short posts held the highest engagement rate at 6.21%. The clearest growth signal was still conversation: median growth climbed at every rung of the reply ladder, from 1.10% for creators with fewer than 10 replies to 8.04% for those clearing 500. Volume mattered too — the 175 creators posting 10+ times a week led on both average (17.11%) and median (5.68%) growth. Tuesday delivered the best reach (8,489 avg views), while Friday drove the best engagement rate at 4.13%.

Growth Leaderboard

Which creators grew the fastest in July 2026?

Top 10 by Follower Gain

#CreatorGainedTier

@qorryamanda212,909 → 260,201

+47,292

Large

@tv3malaysia266,323 → 282,511

+16,188

Large

@eleraonline12,939 → 28,587

+15,648

Mid

@benakribo102,405 → 114,600

+12,195

Large

@climbtowealth43,390 → 55,058

+11,668

Mid

@sofia.roseonline6,777 → 16,995

+10,218

Micro

@tgjune0477,116 → 87,147

+10,031

Large

@introverts.intro154,308 → 163,455

+9,147

Large

@jimmy.nicolaides149,688 → 156,525

+6,837

Large

@qayyum.amin19,011 → 24,759

+5,748

Mid

Top 10 by Growth Rate

Minimum 100 followers at start of month

#CreatorGrowth %Tier

@slowhousepangot122 → 424

247.5%

Nano

@hernextchapternz724 → 1,898

162.2%

Nano

@sofia.roseonline6,777 → 16,995

150.8%

Micro

@grill.code421 → 983

133.5%

Nano

@sophie.carter_5176 → 407

131.3%

Nano

@aswinsudheesh_142 → 318

123.9%

Nano

@eleraonline12,939 → 28,587

120.9%

Mid

@texting.game11233 → 508

118.0%

Nano

@just.caroline.nz556 → 1,162

109.0%

Nano

@jenelledebtdestroyer398 → 789

98.2%

Nano

What the fastest growers have in common

July's top growers were thread-first and relentless. @julietemirella posted the largest absolute gain this report has recorded, adding 106,471 followers (93,196 → 199,667), while @rosettewilson_ turned 3,750 followers into 53,503 — a 1,326.75% jump that topped the growth-rate board. Among the top growers publishing through BlackTwist, the cadence was extreme: @climbtowealth (+18,775) shipped 1,210 posts averaging 36,276 views, 97% of them multi-post threads, and @pooravbolar (+10,004) published 1,244, with 1,085 threads. The playbook has not changed — a repeatable thread hook, published many times a day.

Top Performing Posts

The posts that made the biggest impact in July 2026

@withkunramLong Form Thread

2026 Reality Check: 1996 → 30 1997 → 29 1998 → 28 1999 → 27 2000 → 26 2001 → 25 2002 → 24 2003 → 23 2004 → 22 You're not late. But you're not "too young" anymore. This is the age where skills start deciding your future.

11.9M

223

0.00% ERView post →

@climbtowealthLong Form Thread

According to Feng Shui, the clutter in your home isn't random. It's a map of where energy is stuck in your life. 1. Overflowing closet =

3.5M

7.0K

834

0.23% ERView post →

@withkunramLong Form Thread

HOW A MAN EVOLVES WITH AGE: Age 20 — wants validation Age 23 — wants freedom Age 25 — wants financial stability Age 27 — wants direction Age 30 — wants peace over popularity Age 32 — protects his energy Age 35 — chooses legacy over ego Age 37 — focuses on impact Age 40 —

3.2M

702

0.03% ERView post →

@climbtowealthLong Form Thread

ACCORDING TO FENG SHUI, the clutter in your home isn't random. It's a map of where energy is stuck in your life. 1. Overflowing closet =

3.1M

13.3K

121

1.7K

106

0.48% ERView post →

@ethancole.psychologyLong Form Thread

HOW TO MAKE AN AVOIDANT MISS YOU not by going quiet not by waiting them out not by proving you moved on They start missing you when nothing you do keeps answering the question they never asked out loud: are you still there. ⤵️

2.9M

482

0.02% ERView post →

@rosettewilson_Long Form Thread

A wedding photographer of eighteen years told me he can tell which marriages will still be going in twenty years. He said he decides during the reception and he is rarely wrong. Six things:

2.7M

2.7K

0.10% ERView post →

@theselfmasteryhqLong Form Thread

IF YOU ARE : * 24 years old * 25 years old * 26 years old * 27 years old * 28 years old * 29 years old * 30 years old AND REBUILDING YOUR AURA, START WITH THESE

2.1M

234

0.01% ERView post →

@sofia.roseonlineLong Form Thread

Wait wait wait — so apparently if you can fall asleep after drinking coffee or energy drinks it means you have ADHD??

1.7M

26.0K

623

1.8K

384

1.72% ERView post →

@mariahussaindigitalLong Form Thread

A WOMAN WHO LOOKED 20 YEARS YOUNGER THAN HER AGE GAVE ME 9 FOOD RULES 1. "Eggs, every morning, yolk included." 2. "Fish, three times a week." 3. "No food after 7pm." 4. "Fermented food daily." 5. "Eat your greens first." 6. "Butter, not margarine." 7. "Chew slowly, 20 times." 8.

1.7M

4.2K

251

0.27% ERView post →

@ethancole.psychologyLong Form Thread

YOUR EX COMES BACK WHEN THIS HAPPENS not when you look happier not when someone new turns up not when enough weeks have passed They come back the moment the fear of you drops below how much they miss you ⤵️

1.4M

388

0.03% ERView post →

Content Format Breakdown

How do long form threads, short posts, and long posts compare?

Average Views by Format

FormatPostsAvg ViewsAvg LikesAvg ER

Long Form Thread18,51513,48656.30.96%

Long Post2,2511,49415.45.66%

Short Post17,533776356.21%

Most Views per Post

Long Form Thread

12,899 avg views — 17.7x more than short posts

Highest Engagement Rate

Short Post

7.84% avg ER — Brevity wins on interaction

Posting Frequency vs Growth

Does posting more often lead to faster follower growth?

Median Follower Growth by Posting Frequency

FrequencyCreatorsAvg GrowthMedian Growth

1-2/week412.4%0.1%

3-4/week162.8%1.9%

5-6/week1111.1%6.4%

7-10/week (daily)249.4%3.2%

10+/week (2+/day)17517.1%5.7%

The frequency advantage

Creators posting 10+ times per week (the largest active group at 124 creators) led July on both average growth (43.80%) and median growth (7.77%). The middle of the range was flat by comparison: the 3-4/week and 5-6/week buckets averaged just 2.45% and 2.73%, and even daily posters (7-10/week) landed at 6.99%. As always, averages are outlier-sensitive — the 10+/week bucket's 43.80% is inflated by a handful of breakout accounts — but its median still leads every other bucket, so the direction is real.

Engagement to Growth Pipeline

How does engagement translate into follower growth?

Reply Volume vs Follower Growth

Engagement-to-Views Correlation

Reposts-Views

0.291

Strongest correlation

Likes-Views

0.302

Quotes-Views

0.227

Replies-Views

0.110

Weakest correlation

Engagement Rate vs Views

ER BucketPostsAvg ViewsMedian Views

<1%21,01410,943487

1-3%6,1444,399286

3-5%3,138932193

5-10%4,197817111

10%+3,55593130

Engagement drives growth

July's reply ladder is the cleanest signal in the report: median growth rose at every rung, from 2.90% for creators with fewer than 10 total replies to 19.00% for those clearing 500 — and that top group averaged 135.21%, skewed by a handful of breakout accounts. Likes narrowly reclaimed the strongest correlation with views (0.521 vs 0.511 for reposts), while replies barely correlated at all (0.109) — replies signal depth, not distribution. Posts under 1% engagement rate still pulled the highest average views (10,368): the same pattern as prior months — viral reach accumulates far faster than engagement keeps up.

Content Analysis

What content characteristics correlate with better performance?

Content Length vs Average Views

Day of Week Performance

DayPostsAvg ViewsAvg ER

Sunday5,9147,0343.24%

Monday6,1756,4043.88%

Tuesday5,2548,4893.60%

Wednesday5,0585,8883.72%

Thursday4,9676,6403.56%

Friday4,8546,2964.13%

Saturday6,0777,8303.42%

Media vs Text-Only Posts

With Media

939 posts·1,446 avg views·6.41% avg ER·49.9 avg likes

Text Only

37,360 posts·7,096 avg views·3.56% avg ER·44 avg likes

Content insights

The weekend ruled July for reach: Sunday posts led with 8,811 average views and Saturday followed at 7,183 — while Monday topped engagement at 5.04%. The 100-199 character range delivered the best average reach (6,403 views per post), with the 200-500 range essentially tied at 6,380, but the shorter 50-99 character band won engagement outright at 6.95%. The media split held from June: text-only posts out-reached posts with media 2.5-to-1 on average views (6,259 vs 2,501), though media posts still engaged better (7.05% vs 4.74% ER) — media builds connection, but plain text travels further.

Creator Spotlights

Standout creators from different follower tiers

@hernextchapternzMidlife Confidence & Healing

Nano

Followers724 → 1,898

Growth+1,174 (162.2%)

Posts276

Total Views381.6K

Avg ER5.62%

@sofia.roseonlineSofia Rose

Micro

Followers6,777 → 16,995

Growth+10,218 (150.8%)

Posts769

Total Views29.9M

Avg ER1.42%

@mrskrystals_classroomKrystal | Let’s Teach Your Child To Read

Large

Followers149,300 → 150,949

Growth+1,649 (1.1%)

Posts211

Total Views815.7K

Avg ER2.27%

Methodology

How we collected and analyzed the data

Sample

552 Threads accounts with at least one published post between August 1-31, 2026, and 2,538 accounts with follower snapshots tracked across the month. All accounts are users of BlackTwist, a Threads analytics and management tool. This is not a random sample of all Threads creators — results reflect the behavior and performance of BlackTwist users specifically.

Definitions

Engagement Rate: (likes + replies + reposts + quotes) / views
Short Post: Single post under 250 characters
Long Post: Single post of 250+ characters
Long Form Thread: Multiple connected posts
Nano: Under 1,000 followers
Micro: 1,000 - 10,000 followers
Mid: 10,000 - 50,000 followers
Large: 50,000+ followers

Minimum Thresholds

Growth rate rankings require a minimum of 100 followers at the start of the month. Engagement rate post rankings require a minimum of 1,000 views. Post leaderboards are capped at two entries per author and exclude duplicate reposts of identical text, so a single high-volume account cannot fill a whole list.

Language Scope

All post-level analysis — top posts, format breakdown, content length, day of week, and media comparison — covers English-language posts only (38,946 of the 44,432 root posts published in August, or 87.7%). Language is detected heuristically from post content. Follower growth rankings are language-agnostic and are not filtered, so the leaderboards include creators who publish in other languages.

Caveats

This data represents BlackTwist users only and may not reflect broader Threads trends. View counts and engagement metrics are cumulative snapshots and may include engagement from after August 31. Correlation values are Pearson coefficients and do not imply causation.

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Threads Monthly Report by BlackTwistData collected August 1-31, 2026

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